Friday, November 5, 2010

Cadbury's: AN American's guide to a british and irish insitiution:part 1 :Dairy milk

hello everyone to Theme month!
this month with Kraft buying Cadbury's last year the internet is rife with rumour of it launching its products on American soil. so for the next 3 weeks i will take you to the candyshop with this sweet tribute!

Dairy milk
the signature bar in the cadbury line. Appearring in 1905 with a higher milk to chocalate ratio of any chocolate of that time.(its now galaxy that holds that honour!) hence the glass and a half slogan.During WWI, commerial milk production was shut down to provide milk for the troops, nearly destroying the brand.thankfully the brand came back stronger, with Fruit and nut in 1928 and whole nut in 34.

In 2007 the company launched Glass and a half studios, to produce their adverts.with this ad become the most watch video on youtube in 2008. if you haven't seen it yet, here is the link.
http://www.youtube.com/watch?v=_Gjyrclbs

in its 100+ years run, dairy milk has spawned many bars in different shapes (flat and chunky) and sizes from its original size (8-square) to the indulgant (32-square) to the ridiculous (1 yard!)
and many flavours some only exist in markets in canada,oz,south africa and india so i'm only gonna talk about the flavour available to Ireland.

Fruit and nut-because of the ad in the 80s (which I couldnt find so no links!) people call an odd person a fruit and nutcase!
whole nut-like the above but with no raisins!
Turkish delight
Mint crisp
golden crisp-which is honeycomb more on that next week!
and caramello-which different from Caramel -more on that next week too!
and from australia but was only limited edition in ireland in 1999, 3 wishes -1/3 milk 1/3 dark and 1/3 white
and apparently there is 2 flavours called "coconut Rough" and Double choc which i havent tried. or seen.
but this is a nostalgic ride through the chocolate river.

there is also Bourneville the first ever bar made by them. it's dark chocolate. it was name after the town that the Cadbury Brothers, two Mormons that lived through Victorion London, founded for their workers.

join me next week for part 2 the A-Z OF CHOCOLATE!

if you have any question or just want to say hi, pop over to www.youtube/com/user/ThePathofenlightment
you can even stay for tea and biscuits!

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